Maxima

Maxima by Pindfresh
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ABOUT THE EVENT

Great ideas transform the way the world works. They challenge, redefine and overthrow the erstwhile conventional and acceptable. Disruptive ideas make way to the limelight, sooner or later.


ISB’s flagship entrepreneurship strategy competition Maxima, is a platform for teams across leading colleges to showcase their mettle in the start-up battle field. Teams will get an opportunity to devise a launch plan for an innovative product/service currently being conceptualized by a live start-up. Sponsored by Pindfresh the best strategy would be considered for actual implementation by the start-up in its business model. Budding entrepreneurs, it is time to put your thinking caps on to ideate, inspire and excel.

IMPORTANT DATES

Event Guidelines and Rules

EVENT FORMAT

Screening Round:

Registered teams shall receive a problem statement post-registration, basis which statement they shall submit a one-page write up reflecting a strategic approach to the problem statement, addressing all the expectations listed out in the problem statement.


Final Round:

Three teams each from B-school and Undergraduate colleges will be shortlisted for the final round on campus. Teams will be expected to make a presentation in front of the panel and give a detailed description of the business plan.


Location:
Mohali


Functions:
Entrepreneurship


PRIZES
  • Prizes worth INR 70,000
  • Get a chance to win goodies from Pindfresh